How Winter4Kids Came to Be
Winter4Kids (W4K) at the National Winter Activity Center was founded out of a Share Winter Foundation (formerly National Winter Sports Education Foundation) initiative. W4K is the physical representation of the mission to introduce 100,000 kids to winter activities in a sustainable way. With the enthusiastic support of committed board members and other stakeholders, the National Winter Activity Center re-engineered and re-purposed the former Hidden Valley as the home of Winter4Kids and its Programs. From the very start, we were envisioned as the vehicle to “Improve the lives, health, and fitness of youth through winter activities”. Since the pilot offering in 2015, we have grown from 180 participants to over 2100 in 2019. By 2022, we will be serving 10,000 kids annually.